Marketing and Sponsorship

Sponsor Canada's Growing Sports Movement 
The Canada Games property encompasses Canada’s largest multi sport event, the Canada Games and the between the Games programs and properties known as the Dreams and Champions initiatives. The Canada Games is one of the largest multi-sport events in the world for Canada’s next generation national, international and Olympic champions, taking place every two years, alternating between summer and winter. 
We are looking to partner with corporations whose corporate responsibility should include the Canadian sport system and developing athletes who give their all in the pursuit of a goal and deserve more support. 
Why should your company become a Canada Games’ Partner? Canada Games partners can:
  • reach and market to a stable and dedicated audience that includes youth, their parents and families,
  • benefit from enticing partnership rights and benefits with integrated activation,
  • leverage the 88% awareness rate among Canadians, experienced by the Canada Games,
  • reach the over 100,000 athletes who have competed at the Canada Games,
  • reach over 4,000 of the country’s best from over 700 communities across the country who compete at the Games every two years,
  • help fund athletes who go on to compete at Olympic Games and Paralympics,
  • take advantage of a multi-year relationship that opens up marketing channels into our audiences,
  • expect the highest levels of servicing. The Canada Games will work hard to surpass your expectations, allow for on-going activation and work in partnership with you to meet your objectives.
The Canada Games Movement needs corporate support to be able to foster its programming to make a difference in the lives of next generation National, International and Olympic Champions and to extend our reach and make more of a difference in the lives of our youth as we move forward.