Held every two years, alternating between winter and summer, the Canada Games brings together over 2,000 able-bodied athletes and athletes with physical and intellectual disabilities for the largest amateur multi-sport event in the country.
The Games span over 35 different events and showcase the very best in Canadian sport. But most importantly, the Games bring us together to celebrate the very best in Canadian spirit. They are a true reflection of what it means to be Canadian and embody our collective belief that we can all do and be something greater — as individuals, as a community and as a country.
Based on our new brand strategy, our identity is built around our goal of sparking greatness. It represents the transformative power of sport, the passion that burns in the hearts of athletes and fans, and our focus on inspiring greatness in the next generation of athletes, communities, leaders and Canadians as a whole.
Like any athletic endeavor, our brand is a true team effort. We worked closely with athletes and partners across the country to make sure that our identity reflects the overarching direction of the Games, while also giving host communities the freedom to make it their own. We’re incredibly proud to share this bold vision of the Games, and we look forward to inspiring Canadians to achieve greatness for generations to come.
Wear the spirit of the Games on your sleeve with our official apparel. With a portion of every sale going to support the next generation of Canadian athletes and leaders, you’re not just making a statement — you’re making a difference.Shop Now